International Journal on Science and Technology

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Call for Paper Volume 16 Issue 3 July-September 2025 Submit your research before last 3 days of September to publish your research paper in the issue of July-September.
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Volume 16 Issue 3
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Exploring Digital Transformation as a Driver of Strategic Innovation and Entrepreneurial Growth in Emerging Economies: A Mixed Methods Study of India and Europe

Author(s) DR. SARMITA GUHA RAY
Country India
Abstract This study examines the relationship between India’s digital transformation, strategic innovation, and entrepreneurial growth, with a comparative look at other emerging economies, especially in Europe. The goal is to explore how digital technologies support startups and small-to-medium enterprises (SMEs) in carving out a niche in the economy and competitive markets, helping them innovate and scale. Using a mixed-methods approach, the research includes case studies to gather insights. Drawing on the Resource-Based View (RBV), Technology-Organization-Environment (TOE) framework, and Schumpeterian innovation theory, the study offers valuable perspectives for scholars, policymakers, and business leaders. It aims to assess how digital tools help startups and SMEs innovate more effectively and efficiently, while comparing India’s trends with those of more developed European economies to understand where Indian startups stand. Ultimately, the research will enhance the academic discourse on entrepreneurship, guide policy decisions, and provide actionable insights for business entrepreneurs.
Keywords Digital transformation, Strategic innovation, Emerging economies,Mixed-methods approach.
Field Sociology > Economics
Published In Volume 16, Issue 3, July-September 2025
Published On 2025-07-22
DOI https://doi.org/10.71097/IJSAT.v16.i3.7176
Short DOI https://doi.org/g9t2xv
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