Navigating the Digital Health Landscape: An Examination of Technology Acceptance and eHealth Literacy in Tamil Nadu, India

Author(s)	Mr. Soundra Rajan D, Dr. Jayaseelan R, Dr. Kadeswaran S
Country	India
Abstract	The rapid integration of digital health technologies in India, particularly in Tamil Nadu, underscores the importance of eHealth literacy and technology acceptance in enhancing healthcare access and outcomes. This research paper examines these factors through a mixed-methods approach, drawing on surveys and interviews with 400 residents across urban and rural areas in Tamil Nadu. Utilizing frameworks such as the Technology Acceptance Model (TAM) and eHealth Literacy Scale (eHEALS), the study assesses how sociodemographic variables influence the adoption of digital health tools like telemedicine and mobile health apps.
Keywords	eHealth literacy, Technology Acceptance Model (TAM), digital health, telemedicine, mobile health apps, rural-urban disparity.
Field	Sociology > Journalism / Media
Published In	Volume 16, Issue 3, July-September 2025
Published On	2025-07-30
DOI	https://doi.org/10.71097/IJSAT.v16.i3.7372
Short DOI	https://doi.org/g9vzfd

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International Journal on Science and Technology