The Role of Corporate Social Responsibility in Enhancing Sustainability Performance: Evidence from Kerala Manufacturing Firms

Author(s)	Dr. USMAN AK
Country	India
Abstract	Corporate Social Responsibility (CSR) has become a critical strategic tool for firms seeking to integrate sustainability into their operations. This paper investigates how CSR initiatives influence sustainability performance encompassing environmental, social and economic dimensions in Indian manufacturing firms. Drawing on a sample of firms operating in Kerala. The study utilizes survey data to assess the relationships between CSR engagement, stakeholder involvement, green innovation capability and sustainability performance. The findings indicate that firms with stronger CSR commitment and stakeholder governance show significantly better sustainability outcomes. The study contributes to theory by linking CSR, green dynamic capabilities and sustainability performance, and offers practical implications for managers and policymakers in emerging economies.
Keywords	Corporate Social Responsibility, Sustainability Performance, Green Capabilities, Manufacturing Firms
Field	Business Administration
Published In	Volume 16, Issue 4, October-December 2025
Published On	2025-11-19
DOI	https://doi.org/10.71097/IJSAT.v16.i4.9479
Short DOI	https://doi.org/hbb8gv

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